Omnichannel commerce platform for a 40+ store retail chain

The business ran more than 40 stores across disconnected sales channels: its website, marketplaces and in-store checkout. Inventory data was never in sync, causing overselling, shrinkage and an inconsistent customer experience between channels.

We built an omnichannel platform around a central inventory and order core that syncs in real time across the website, app and points of sale. The e-commerce storefront was rebuilt for high performance with integrated payments and a loyalty programme, alongside an operations dashboard for the management team.